Gartner ITxpo Reveals Ways That IT Can Drive Digital Transformation

By Caroline Boyland on Fri, Oct 13, 2017 @ 10:10 AM

At Gartner Symposium/ITxpo this year, one reoccurring theme that seemed to circulate through many of the sessions was the idea of Digital Transformation. In a Wall Street Journal interview session that I attended at the conference, Gerri Martin-Flickinger, CTO of Starbucks, defined Digital Transformation as the connection and orchestration of systems, data, and processes to enhance the user experience. When many of us think business transformation, we think about business processes and how the CEO, COO, and CFO may navigate the organization through such a transition. IT is rarely thought of as at the forefront of driving transformation in the organization, but with the right tools and expertise, IT has the potential drive innovation and guide your organization to a total Digital Transformation.

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